New report explores IoT asset tracking demand, business applications, connectivity, barriers to adoption, and more
Helium, Digital Matter, and Semtech today announced the release of the 2020 State of IoT Asset Tracking Report, new research designed to provide insights into the commercial and private IoT asset tracking landscape.
The report, in its second year, compiled findings from a global survey of almost 600 IoT decision-makers and enthusiasts and analyzes asset tracking demands, adoption rates, connectivity and hardware choices, deployment challenges, and more.
The report indicates 63% of respondents are actively researching asset tracking solutions, with 46% urgently seeking to address asset tracking needs immediately or within the next 3 months.
Preventing asset loss and theft, followed by enhancing operational efficiency are the two highest drivers of adoption.
Of the respondents already implementing asset tracking solutions, 69% of respondents are using either Cellular connectivity (40%) or LPWAN such as LoRaWAN® (29%).
Respondents included business decision makers (Owner, Founder, CEO) and IT/Technical decision makers (VP and Above, Director, Senior) from a range of industries such as Hardware and Software Technologies, Healthcare, Transport and Distribution, Retail, Agriculture and Agribusiness, and more.
"Based on inbound demand and outbound efforts, asset tracking demand remains high, and yet legacy connectivity technologies continue to be costly and complex," says Dal Gemmell, Head of IoT Product at Helium, the company that has built the world's largest, public LoRaWAN network.
"Collecting real-time data for assets onsite or in transit on a network optimized for long range and battery life is now accessible to organizations at a fraction the connectivity costs of cellular using The People's Network," says Dal Gemmell.
"Helium dissolves many of the technical and financial barriers encountered when setting up LPWA networks for asset tracking applications," said Matthew Hofmeyr, Vice President, Sales North America, Digital Matter. "Our battery-powered GPS tracking device range works seamlessly with Helium Gateways, making asset tracking accessible at scale for both business applications and personal use."
"Asset tracking is a very important vertical in the IoT market and Semtech continues to develop solutions that specifically addresses this industry. Semtech's LoRa devices key capabilities – flexible, easy-to-deploy – make it the ideal solutions for asset tracking," said Marc Pegulu, Vice President of IoT Product Marketing in the Wireless Sensing Products Group.
About Helium Co-founded by Shawn Fanning and Amir Haleem in 2013, Helium is building the world's first peer-to-peer wireless network to simplify connecting devices to the internet by rewarding anyone to become a network operator. CEO Amir Haleem comes from an extensive background in triple-A video games. Helium is backed by GV (formerly Google Ventures), Khosla Ventures, Union Square Ventures, Multicoin Capital, FirstMark, Marc Benioff, Shawn Fanning and other top VCs. The network is live in more than 2,000 cities throughout North America and Europe. More information can be found at www.helium.com.
About Digital Matter Digital Matter develops incredible GPS and IoT devices for businesses that require reliable and agile asset tracking solutions. With over 20 years of telematics experience, we are celebrated for our quality, performance, and turnkey solutions. Engineered to outperform, Digital Matter offers an extensive range of Cellular, LoRaWAN®, Sigfox and Bluetooth® asset tracking hardware in addition to custom hardware and firmware services. For more information visit www.digitalmatter.com.
About Semtech Semtech Corporation is a leading supplier of high performance analog and mixed-signal semiconductors and advanced algorithms for infrastructure, high-end consumer and industrial equipment. Products are designed to benefit the engineering community as well as the global community. The Company is dedicated to reducing the impact it, and its products, have on the environment. Internal green programs seek to reduce waste through material and manufacturing control, use of green technology and designing for resource reduction. Publicly traded since 1967, Semtech is listed on the Nasdaq Global Select Market under the symbol SMTC.